Privacy Policy

Privacy Policy for Radical Automotive Sweden AB

Last updated: 2025-01-01

Radical Automotive Sweden AB (“we,” “us,” or “our”) is committed to protecting your privacy and safeguarding your personal data. This privacy policy outlines how we collect, use, store, and protect your personal data in compliance with applicable data protection laws, including the EU General Data Protection Regulation (GDPR).

1. Personal Data We Collect

We may collect and process the following categories of personal data:

  • Identity data (e.g., name, date of birth)
  • Contact data (e.g., address, email, phone number)
  • Payment information (e.g., billing details for purchases of our products and services)
  • Technical data (e.g., IP address, device information, cookies, and similar technologies)
  • Communications (e.g., emails and correspondence with our customer service)
  • Marketing preferences (e.g., chosen subscriptions to newsletters)


2. How We Collect Your Personal Data

We collect personal data:

  • Directly from you when you register on our website, make a purchase, contact us, or participate in a contest or promotion.
  • Automatically through cookies and similar technologies when you use our website.
  • From third parties, such as payment service providers and marketing partners.


3. Purposes of Processing Personal Data

We process your personal data for the following purposes:

  • To provide and manage our products and services
  • To process payments and orders
  • To communicate with you regarding your customer relationship
  • To improve our website and services through user behavior analysis
  • To market our products and services (with your consent where required)
  • To comply with legal obligations and protect our legal interests


4. Legal Basis for Processing

We process your personal data based on the following legal grounds:

  • Contract: Processing is necessary to fulfill a contract with you.
  • Consent: You have given your consent to processing (e.g., subscribing to newsletters).
  • Legal obligation: Processing is necessary to comply with legal obligations.
  • Legitimate interest: We have a legitimate interest in running and developing our business, which does not override your rights.


5. How Long We Store Your Data

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected or in accordance with legally mandated retention periods. After this, the data will be deleted or anonymized.

6. Your Rights

You have the right to:

  • Request access to your personal data (data subject access request)
  • Request correction of inaccurate or incomplete data
  • Request deletion of your personal data (under certain conditions)
  • Object to certain processing of personal data
  • Request restriction of processing
  • Receive your personal data in a structured, commonly used, and machine-readable format (data portability)
  • Withdraw your consent at any time (if processing is based on consent)

If you wish to exercise any of your rights, please contact us using the details below.

7. How We Protect Your Personal Data

We implement technical and organizational measures to protect your personal data from unauthorized access, loss, or misuse. Only authorized personnel have access to your data, and we conduct regular security reviews. 

8. Sharing of Personal Data

We only share your personal data with third parties when necessary to fulfill our contractual and legal obligations. These parties may include:

  • Payment service providers
  • Delivery partners
  • Marketing partners (only with your consent)
  • Authorities where required by law

We never sell your personal data to third parties.

9. Cookies and Tracking Technologies

We use cookies to enhance your experience on our website. For more information on how we use cookies and how you can manage them, please see our [Cookie Policy].

10. Changes to This Privacy Policy

We may update this policy as needed. Any changes will be published on this page, and we encourage you to review it regularly to stay informed about how we protect your data.

11. Contact Information

If you have any questions about this privacy policy or how we handle your personal data, please contact us:

Radical Automotive Sweden AB
Thulinvägen 23, 26451 Ljungbyhed, Sweden
Email: info@radicalsweden.nu
Phone: +46730409201

If you believe that we are processing your personal data in violation of applicable laws, you have the right to file a complaint with the Swedish Authority for Privacy Protection (IMY) or the relevant supervisory authority in your country.

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